The next time your client asks you why he should care about social media, pull up Marta Kagan‘s presentation on Slideshare. Kagan drives the message … or several messages … home in a compelling way. Clear and to the point. In other words, no f**cking around.
Thanks to Marie-Hélène Haeck, who shared this on Facebook (so I could share it with you … and so on … and so on).